About Haole

Changing Lives, One Ride at a Time
Haole Boy, legendary Surfing Dog!
He resided in Ventura, Ca with his parents, and his younger dog brother, Primo.
Haole served as the Ambassa-dog of his community, and he provided Surf Therapy to children and adults with special needs. He started surfing later in his life (at the age of 5) when he "told" his parents he wanted to surf by climbing on his Dad's surfboard. Haole was a retired surf-dog competitor, whose main focus is sharing his love and comfort of surfing with others.
With heavy hearts we announced that Haole Boy lost his battle with cancer on 5/13/2020. We have created this brand to continue his legacy, and to have the capacity to continue to give back to our community in his honor. This lifestyle brand is a tribute to Haole for his laid-back nature, his ability to create endless smiles, and the impact he's made on lives all the while battling cancer.
Stay stoked and Live Your Life ~ Like Haole
Rest In Pawradise our dear Haole-Boy
We love you forever,
Your Parents